All you need to do to gain more subscribers to your Facebook page is offer them something they feel is worth the exchange. As you know, you this is all about sending as many people to your page as possible. We can walk you through a few excellent suggestions for you to test on your own fan page.
Your main weapon of choice will be the status updates you can make, and that will be a great time to drop a note about your page. When you send out your status updates, you can mention a few words about your page and ask people to check it out. Don't hesitate to do so, because people have become more accepting on Facebook these days. A critical component to succeeding here is including all the great things waiting for them on the other side. As you understand, people anywhere on the net need a reason for Liking something, in the Facebook way, and so it only makes sense to provide them with it. It is not so easy and you cannot just be blatant about it without offering value. So you will need to put your thinking hat on when writing your updates.
There is all kinds of media you should use to market your fan page. Facebook has spread its tentacles all over the web, and since it's so widespread, you can make use of any traditional media and achieve targeted results. The traditional media can prove to be expensive, and maximize your promotion by offering a free gift to anyone that joins your Page. There are so many ways to get the word to your niche market about your page. If you share a good relationship with your email list, there's no reason why you shouldn't get a response. Then, do not be shy about including your Page link in your regular email signature.
You will not see many people advertising their Pages on a business card, so that is something new for you to do. Business cards can be made very inexpensively, and so you should test this method.
You can Google business cards or even use Vista Print as they have a great reputation. You may just be shocked when you see how differently some people respond to your business card. If you have a fan page, and you want Likes - and who does not, then look into all ways to achieve that. As long as you're taking the right steps in effectively spreading the word about it, there's no reason why it wouldn't get popular enough to get more Likes. So put these measures into action as fast as possible.